Naomi Campbell is bringing her model talent competition The Face to the UK and by broadening her search to homegrown talents.
The US version of the show which is in its first series in America will have its own UK version, which will be shown on the Sky Living channel.
The UK edition of the show will feature three global supermodels competing against one another to find new models to become the face of a well known brand.
So kind of like the X Factor of the modelling world then.
Each supermodel will mentor four girls through photoshoots and runways shows in the hopes of becoming the mentor with the winning model.
I am looking for the ultimate model. It doesn’t matter where you are from or who you are, The Face is about one thing.
I’m looking for contestants who have the whole package – a beautiful face, great body, unique look, confidence, drive and passion, the ability to change and transform a willingness to follow direction, and, above all, a strong work ethic.