Just a few months after releasing her seventh studio album, Rihanna has launched her much talked about fashion collection with River Island. That Ri-Ri reign just won’t let up!

Speaking to Grazia magazine, Rihanna said

I designed every single piece in the collection so I could wear it.

I think my fans trust my style so they’ll have fun with it.

Fans lined up in their hundreds to catch a glimpse of Rihanna who pleased the excitable bunch by stopping and greeting them with hugs and kisses.

Rihanna wore a simple, yet stunning fitted floor length black dress with a thigh high split on the side made famous by Angelina Jolie.

The dress, designed by Rihanna herself – of course, also features an open back and is retailed at £70. In comparison to other clothing in her collection, that’s pretty… reasonable.


The Rihanna for River Island launch took place on last nigh at the River Island store in London’s Oxford Street. The singer-turned-designer took to Twitter to express her enthusiasm in typical Rihanna fashion…

She also took time out to praise UK fashion claiming…

Britain has the most fashionable kids in the world…

Why, thank you Ri-Ri!

It’s undeniable that this collection will be majorly popular. The River Island website was even made temporarily unavailable while they prepared to launch Rihanna’s new collection online!


The anticipation for this collection was truly intense for eager fans, also including celebrity fans!

What do you think of the collection?